Nike Magista Football

Adhering to the tradition of innovative sports shoes technology, Nike's heavy launch of the new Magista will redefine the appearance and performance of soccer shoes.

This shoe focuses on the promotion of fit, touch and grip, tailored for the creative offensive organizers. Nike Flyknit technology for the first time in the field of football, the technology so that the foot and the ball closer, so as to help players enhance the touch and control. Today (6), Barcelona club offensive organizer Andrei Iniesta (Andrés Iniesta) officially opened in Spain this football shoes veil.

Nike Park President and CEO Mark Parker commented: "Nike has always been the goal is to meet the athletes to enhance the performance of the special needs, so that athletes to maximize their own unique skills.Gagista inherited the constant Change the design tradition and play it to the limit. "

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After four years of research and development at the Nike Sports Research Laboratory, and received feedback from Andre Iniesta, Barcelona, ​​and Germany's leading striker Mario Gerton, Magista aims to Players in the space is particularly important on the court show amazing creativity.

"Magista football shoes design is like moving the body of the extension of the player.It is not just wearing a pair of shoes on the feet, but also really can be combined with the foot into the game shoes." Nike competitive footwear business unit vice president Phil McKartney said, "This shoe can let the athletes at the foot of the fetters, on the pitch free to release their potential and creativity."

Flyknit technology provides an unprecedented touch, fit and control, as if the second layer of skin or like socks fit the feet, and through the knitting directly increase the strength and support of the shoes. Magista also designed a dynamic fit in the shoe collar, and further feet firmly locked in the shoe, and can make the athletes more accurately informed of the body's movements, informed of their interaction with the ground and the ball.

"Magista's dynamic fit is not only a very visual impact of innovation, but also to enhance the athlete's sense of the ball and touch." Phil McCartney added, "to help design the feet, The ankles and calves are connected together to strengthen the natural movements while making them work like the same part of the body.

Designed to dominate the game

Magista is designed for those who move forward, organize the attack, control the game players and design. Today's football game - both psychological and physical - rhythm has become faster and faster, space competition is essential, high-speed control of the indispensable ability. Wearing Magista players on the pitch continue to create offensive opportunities at the same time, should also focus on the spirit of pre-judgment, always grasp those who may find it difficult to pass the opportunity. Magista allows players to release the greatest potential and seize the moments that may change the course of the game.

"The fit of this shoe is very unique, wearing it even do not feel it exists."

"It allows me to instinctively act on the pitch and be more confident," said Iniesta.

Nike Flyknit technology

Nike Flyknit technology was originally used in 2012 in Nike running shoes, recently also used to design KOBE 9 ELITE basketball shoes. The technology to subvert the traditional shoe-making process, the use of special yarn weaving a special upper.

"Flyknit is both a material and a way of production, which allows us to completely change the fit of the shoes, creating a sense of fit like a sock."

"We take advantage of Flyknit technology to change the potential of the war situation and adjust it against football," said McCartney. "Nike Flyknit technology is like a second layer of skin that allows the feet to be closer to the ball and produce incredible fit "

With Nike special shoe last and Nike Flyknit structure, Magista in the arch, heel, and the front foot and other positions fit very high, combined with a dynamic fit shoe collar design, the player's feet can be tightly wrapped, Lock the shoes firmly.

"When we tested the original prototype, the idea of ​​using Flyknit and the dynamic fit was becoming more and more clear," said McCartney. "It's like wearing gloves. Starting with the wrist, not starting in the middle of the hand.You need a transition so that it will not destroy your body 's natural movement.

Nike's design team in improving the height of the shoe when the study by the athletes feedback, they found that dynamic fit shoes collar not only provide a more stable fit, but also allow athletes more confident, better aware of their actions.

In order to provide additional strength and locking for multi-directional movement, the designer specializes in Brio cables in this shoe. These cables are directly woven into the integrated upper, and then through the keyhole connected to the outsole, similar to the working principle of the suspension bridge, thereby enhancing the strength of the shoes.

Designed to improve control

In order to maintain a stable touch and improve the control, Magista use 3D weaving technology to make the upper texture clear. This more groundbreaking texture provides greater friction in contact with the ball, allowing Magista players to take a more precise ball and ball.

"The previous manufacturing process, the need for multi-level vamps to get such a friction, the result is increased the distance between the foot and the ball, while the Nike Flyknit technology, allows us to provide friction material directly woven into the shoes surface."

"3D weaving technology is a new technology for Nike and football, so we are doing a few hundred improvements to get the most appropriate pattern," says McCartney. "The final The result is to use the least material to create an excellent sense of the ball.

In the shoes of the waterproof and temperature control, Nike's design team also developed a special NIKESKIN material, covered in the Flyknit uppers above. This material thickness of less than 0.1 mm, thinner than paper, and the upper fusion together, play a waterproof and protective functions.

Designed to improve grip

Soccer players in the ball when the need to stop in a number of directions, slow down, move. In order to speed up the process, Nike uses a tapered spike to provide 360 ​​degrees of grip, and Pebax® and nylon soles to further improve grip.

Compressed nylon soles have both high responsiveness and strength, and extremely light. Plus Pebax® technology, this structure allows the shoes to follow the foot to a greater degree of bending and movement, and to eliminate mechanical bending (shoes always in the same position of the bend).

Nylon material extends to the big toe, and like a chassis to help athletes firmly grasp the ground and can be a greater explosive force to quickly start. In this shoe, Nike removed the shoe insole, so that the foot and the ground posted closer, so the center of gravity is more stable, more grip. In addition, the full conical spike is Magista's unique configuration, providing a 360 degree turn.